I Know What you are Thinking…Mastering the Art of the 4-Wall Experience

is an interactive, experiential-based program designed to provide you with a personal branding strategy that works—powerfully, strategically, and most importantly, simply.

Traditionally, personal branding was reserved for those sales types. But the 4-Wall game has changed, and mastering the art of the 4-Wall experience applies to everyone—the CEO who enters the shareholder’s meeting, the CIO whose role in the organization now requires presentation skills and strategy rollouts, the manager who has just been called in to a team meeting with an upset customer, the trade show staffer who has 30 seconds to enhance the brand…the 4-Wall game has certainly changed. Do you know how to 4-Wall?

Relax…if you weren’t born with the dashing charm of Sean Connery, the striking looks of Angelina Jolie or the master salesmanship if Bill Clinton, all the better.

I Know What you are Thinking…Mastering the Art of the 4-Wall Experience will help you discover and show you how to use key 4-Wall strategies—mastering the art of knowing yourself, your environment, and the dynamics that are taking place when you showcase your brand.

4-Wall master Jon Stetson knows what you are thinking the minute he enters the room…with good reason. It’s been his craft for over 25 years.

4-Wall mastering involves taking control of a core of real-world, interactive experiences:

• One-to-one Meetings
• Team Dynamics
• Networking Environments
• Making Your Mark—Branding Opportunities

Within each experience, the following 4-Wall skills need to be razor sharp:

• 4-Wall Fear Factor—the mastery of making fear work for you
•4-Wall Silence—the mastery of silent communication…the perfectly orchestrated pause
• 4-Wall Non-verbal Communincation—the mastery of your personal power zone
• 4-Wall Memory Recall—The mastery of filing information for future use
•4-Wall Networking Strategy—Plan your room, make your plan

4-Wall master programs are uniquely designed and based on the power of experiential learning—the power of interactive program design and development. Your attendees are entertained by Jon Stetson in such a manner as, when all is said and done, they are the stars of the experience.